14,000 employees. 40 locations across India. 23,375 hours of community service clocked. This has been the success story of Sankalp – the employee self actualization program at Hindustan Unilever Ltd. In order to mark 75 years of its existence in India, the company decided to devote 1 hour for each day of the 75 years in October 2007. One year later it has surpassed that goal.
HUL Sankalp is a program that allows the employee to register and get associated to a cause or NGO. The back-end support was provided by indianngos.com which was responsible for checking the authenticity of its partner NGOs and for tracking the employee’s commitment. Sapna Agarwal reports in Business Standard:
The programme has now gone beyond the cities to touch lives of people in the rural districts like that of Wad/ Jawahar. Here HUL Mumbai employees travelled 130 km to create awareness on hand wash and hygiene. Similarly, employees have also started involving their family members.Partner Story#MGChangemakers - Episode 2: THE 21-YEAR JOURNEY OF CHANGE | Driving India Into Future
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Nair added: “An employee, Crystelle Ellis along with her family clocked over 600 hours of voluntary service at the Little Sisters of the Poor, an old age home in Kolkata. Their activities included cooking, cleaning, serving, washing, helping the invalid to groom themselves and move about apart from helping with office work.”
Such initiatives reconfirm the belief that every person has an innate desire to do good and to give back to the society. They just need the right platform and the initial push. After this, in all probability, they will surprise themselves.
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