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Businesswoman Goes From Earning Rs 20/Day To Starting a Rs 30 Crore Brand

Having left home with only Rs 300 at the age of 15, Chinu Kala went on to build a successful lifestyle and jewellery brand.

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When Chinu Kala left home with Rs 300 in her pocket and nothing more, she hadn’t the slightest idea that this would be the beginning of a memorable journey. A 15-year-old Chinu started going from door to door as a salesgirl. She would sell coasters and knives and at night go back to her dorm which she shared with 25 other girls.

Despite a meagre earning of Rs 20 a day, Chinu persisted.

In 2010, she entered the Gladrags Mrs India Pageant and was selected among the top 10 finalists, which shaped her modelling career.

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She then went on to start her very own jewellery and lifestyle brand — Rubans Accessories. The business grossed a whopping turnover of Rs 30 crore.

Her message to entrepreneurs is — “Choose a business where you can either add value or solve a problem for the customer. If you get this right, half the battle is already won.”

Watch her incredible journey here:

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