A lot of these posters have been put up by civil authorities in Rajasthan to spread an important message.
Remember that scene in the movie Sholay, where Veeru finds Jai wounded on the ground and asks him how he got injured? Jai explains how, because there was no toilet in his house, he went outside to defecate in the dark and accidentally fell and hurt himself.
No? Well, at least that’s what the posters in south Rajasthan’s Pratapgarh district say!
The script ‘re’-writers of this scene from Sholay are the Chhoti Sadri Municipal Council.
Posters inspired by this scene have been put up everywhere in the district to discourage open defecation.
It is part of an initiative launched by municipality executive officer Himanshu Agarwal.
And this is not the only poster. Several scenes from famous Amitabh Bachchan’s movies have been used as inspiration in the posters of Chhoti Sadri as well as the Nainital Municipal Corporation in Uttarakhand and the Ranchi Municipal Corporation in Jharkhand, reports Hindustan Times.
There’s another one, which has Shashi Kapoor and Amitabh Bachchan fighting for their mother’s custody in Deewar. But their mother would only go with the son who has a toilet at home!
According to HT, Sholay posters have also been put in the Howrah division of the Indian Railways to discourage littering at stations. The civic body officials have said that as many as 1,000 households of the 1,800 in the area have toilets.