Founded by Kumar Ranjan, eFeed is an agri-tech startup that recently appeared on Shark Tank India. It has already benefited around 4,70,000 farmers with its innovative cattle diet plans.

Floral

Kumar Ranjan always wanted to create something that had a social impact. So after working for seven years in the automotive industry, he was eager to look out for opportunities that helped him create a sustainable impact with his work.

Light Yellow Arrow

This search led him to poultry farms to understand the issues that farmers faced during the initial phases of the COVID-19 pandemic.

Green Curved Line

He learnt that most farmers were making less profit because of low milk production by their cattle. He also noticed farmers leaving their cows to fend for themselves in search of food.

Floral

Ranjan noticed similar issues in the aqua industries in India too.  He explains, “In the aquaculture sector, excess or improper fodder leads to the formation of green algae-like layers on water, due to an increase in the ammonia proportion. Excess ammonia often leads to infection in fish, resulting in the mortality rate to shoot up.”

Light Yellow Arrow

Thus to emphasise the nutritional value and health of animals, Ranjan decided to find a solution.

With his startup eFeed, Ranjan educates the farmers “to understand the nutrition requirements of cattle, like protein and fat. These are crucial elements that determine and ultimately help improve the health of cattle, thereby increasing productivity.”

Green Curved Line
Floral