Red Dot is a new campaign geared towards teaching the public about proper and safe methods to dispose of sanitary waste.
The waste-pickers of Pune have a request for the public – respect their dignity and their health. The city’s waste-picker organisation called SWaCH, along with Pune Municipal Corporation and KKPKP waste-picker trade union, has launched a campaign called Red Dot that urges women to dispose of their sanitary napkins in a responsible and hygienic manner.
The key is to – wrap it, mark it with a red dot and dispose of it so the waste-pickers can properly identify the material.
Photo source: Facebook
The campaign kick-started with a video being circulated through various social media platforms such as Facebook, Twitter, Instagram and YouTube that demonstrates how sanitary waste can be disposed of correctly.
“Handling sanitary waste is hazardous to our health. Take your sanitary waste like diaper or a pad, wrap it in a newspaper. Mark it with a red dot, so we will know not to open it and it was be easier to sort and we can make sure it is disposed properly,” says one of the waste pickers who is featured in the video in Marathi.
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Speaking to the Indian Express, Mangal Gaikwad, the waste picker featured in the video, said that SWaCH manages 20 tonnes of unwrapped sanitary waste on a daily basis, making it a health risk. She said, “Now it’s time for citizens to take closer look at this problem and show their support by wrapping and marking their sanitary waste.”
While this campaign is directed at citizens from the Pune city, this message is one that should be taken to heart by everyone across India.
To know more about the Red Dot campaign and the work done by SWaCH, click here