How about if someone gave you a day full of music, food, drinks, friends, and lots of paint to enjoy yourself and create whatever you want to? What if you could de-stress and even take home the masterpiece you created at the end of the day? This is exactly the kind of culture that Ruchi Mehta, the founder of The Paint Social (TPS), aims to cultivate across the country.
The Paint Social initiative makes it possible for people to meet and paint together. The idea is to help people relax and have fun.
Ruchi, who has always had a creative bent of mind and is interested in painting as a hobby, started TPS with the aim of giving people a new way to socialise.
“People always keep looking for new things to do in any city. I thought of this creative idea involving painting, which has been my hobby since I was a child,” she says.
Ruchi ties up with restaurants, lounges, etc., and organises 2-3 hour long sessions where all people do is come and paint. The groups choose one painting from some of the options sent to participants beforehand, and the goal is to recreate it on canvas.
These are usually beginner-level paintings and an expert instructor paints along with the participants, guiding the group throughout. Participants also have the option of painting something else altogether.
Other than open events such as this, Ruchi also organises painting sessions at private parties, in customers’ homes, etc. Some groups like to sign up for making detailed and professional paintings – provisions are made for them too.
“The instructor guides participants step-wise. But they are also free to choose whatever they want to do. It is basically a place to play around with colours, have fun with your friends and make new friends. The idea is to help people shed their inhibitions and paint even if they don’t know how to – just to have fun,” she says. Currently, The Paint Social events are organised only in Mumbai and Pune, but Ruchi is planning to expand to other cities as well.
TPS events are paid events and the cost depends on the size of the painting, the amount of time people want to spend, additional arrangements for the event, etc. Ruchi is also planning to tie up with organisations that conduct fundraisers and help them organise painting sessions.
“People have told me that they look at these sessions as a way to meditate because they help them de-stress. Just playing around with colours is so relaxing that people not only come back for more but also recommend TPS to their friends,” says the 28-year-old MBA graduate.
You can contact TPS here: firstname.lastname@example.org